As an entrepreneur in if you are not using internet marketing in Nigeria you are leaving lots of money on the table.
The solution to maximize income in your business is to apply effective internet marketing to your business.
What is internet marketing? It's an improved version marketing strategy of using the internet platform to reach people that will be interested in your products and services.
It's a modern marketing strategy necessary for the Nigeria entrepreneurs of the 21st century.
According to Bill Gates, founder of Microsoft Corporation, "If your business is not on the internet, then your business will be out of business."
The reality now is not just being on the internet, but running your business successfully online.
That implies you must have access to necessary information to expose your business online to maximize profit.
For you to succeed in internet marketing in Nigeria you can start applying the following strategies:
Text marketing via the internet: Text marketing strategy is a form of using the internet to send bulk text messages to individual phones instantly.
With the internet you can send bulk text messages to thousands of your target market with the click of a mouse at a much reduced price.
That way, you save time and money compare to sending text through your phone directly.
The internet allows you to store unlimited names and phone numbers of people that are interested in your business and clients.
You can also organize their data into groups to suit your business purpose.
Promote your business on facebook: The success of your business in internet marketing in Nigeria depends on traffic.
Most effective online promotion charge money and you are not sure of making sales. So it's better to focus more on free effective online tools.
One of the free good ways to attract potential clients to your site is through facebook social networking website.
It's an online community platform to meet old friends and make new ones.
Facebook presently has over 300 million active users and has many strategies for you to reach your target market audience.
Build an online database for your business: You can enhance your internet marketing in Nigeria with an online database.
An online database includes names, email addresses and phone numbers of people that have shown interest in your business and current clients.
If you are not developing your own online database, it will be difficult for your business online to succeed on the long term.
This is because it's not everyone who visits your site the first time that will patronize you. But for them to have visited your website shows they have some interest in your business.
So they are more likely to buy either your product or service in future if you keep in touch with them.
The bottom line is for you to understand how the internet works and applying the knowledge to your business may create a lifetime income.
Olabode Oruku is the chief executive officer of Oruku Consultancy Services. The company offers proven online and offline marketing training to small business owners. You can reach me on mobile phone 08033205456 or Click Here To Send Me A Mail.