Implementing Offline and Online Marketing Strategies

Implementing offline and online marketing strategies is one of the challenges many small business owners are facing today. That is, how to utilize both tactics in their overall sales strategy, in order to increase sales and profits.

Marketing your business online is a great way to reach a wider audience of potential customers, and also build awareness for your products and services.

We are in an era that even local businesses cannot ignore internet marketing strategy. There are numerous benefits to both offline and online marketing, be it local or international business.

The difference between both is that, online marketing allows you to accurately target your designated demographic more than offline marketing, while offline gives you a more general demographic.  

With your online marketing strategy, you can make your business a 24-7 business.  However, starting your online marketing strategy doesn’t mean you have to stop traditional marketing activities.  In fact the truth is that the online is more effective when it’s complimented by offline marketing such as direct mail, events, flyers, networking and advertisements.

Tips to help you implement offline and online marketing strategies:

There are some web marketing courses and marketing training programs that cover a wide range of the pros and cons of both Marketing. They will also lecture you on maintaining a consistent brand across offline and online channels as this is very important to help build awareness and convey a message about your brand or business. Taking this kind of courses is indeed money well spent.

When you study marketing one of the first things you will be thought is that you need to use traditional marketing to drive customers online and vice versa, if you want to have a successful business.

You can also use your online presence to attract people to your physical business or location. By taking advantage of these kinds of opportunities you can help customers to connect and engage with you through various channels.

It is at this point that any online marketing training course you have ever taken will come in handy. These are effective marketing strategies to strengthen your marketing efforts as well as reach a wider audience of customers.

Using both offline and online marketing strategies provides you with opportunities to connect with customers worldwide. Some marketing training courses today will tell you that, it is  important to research your target audience to learn where they are most active in other to engagethem with their preferred method of communication.

 You have to understand that some of your customers may prefer to provide their feedback on your Facebook profile instead of filling out a feedback form in store. This will help your communication to be more effective as you can directly reach your target customers.

Using both offline and online strategies for your business doesn’t mean it needs to be everywhere and on every possible online channel. Choose the right marketing plan for your business.

The most effective plans always start with a goal, define your target audience and then choose the key platforms that will achieve what you want.


For the best internet marketing training program to build a successful business in Nigeria Click Here or Call/Text 2348033205456 or Whatsapp 2348121325411.




Olabode Oruku is the chief executive officer of Oruku Alternative Healthcare. He is licensed by Lagos State Traditional Herbal Medicine Board and also trained in Chinese traditional herbal medicines. He integrates both pieces of knowledge for the health being of Nigerians.

He is certified by SiteSell Education based in Canada to teach a brand new continuing education course called "Building A Successful Business Using The Internet." 

You can reach him on mobile phone 08033205456 or Whatshapp 08121325411 or Click Here To Send An Email.

We strive to provide success information about health and wealth on this website that adds value to YOU in all aspect of life.


The 4 Options To Buy Kedi Herbal Products Or Open A Membership Account With N4,000 and enjoy members benefits are:

1.    If you’re in Lagos Call/Text 2348033205456 for our office address 

2.    People outside Lagos should Call/Text 2348033205456 or Whatshapp 2348121325411 for the address of Kedi Service Centre in their states and buy products and enjoy member prices using Kedi No: KN205898 and Names: Olabode Oruku

3.    If you want dispatch riders to deliver products to your house address within Lagos State for between N500 to N1,500 which depends on your location, Call/Text 2348033205456 or Whatshapp 2348121325411.

4.    We deliver products to outside Lagos with either Courier Companies or Transporters for a cost between N1,000 to N2,500.



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P.S. We do recommend detoxification of the body system before any treatment to enhance result. The supplements for detoxification generally are Colon Cleanse tea, Constilease, Gastrifort, Refresh tea and Qinghao.




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